Honey Usage Recommendations

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Honey for Every Product

Honey is a versatile ingredient.  It can used as a sweetener, flavor-enhancer, and binder.  Unlike other sweeteners though, each variety of honey has a unique color and flavor profile that works best in different products.  

From light and mild to dark and robust, GloryBee has the right honey for your flavor profile.

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Honey Sweetness Scale

Honey is 1 to 1.5 times sweeter than conventional sugar.  Wondering how some of the most common sweeteners compare?  

Honey is comprised of about 35% glucose and 40% fructose.  It has about 9% sucrose, and smaller amounts of some other simple carbohydrates.  

Conventional sugar, on the other hand, is made up of sucrose.  Each molecule of sucrose has one molecule of glucose bound with one molecule of fructose.  Overall, sugar is about 50% glucose and 50% fructose.  

Though honey and sugar are mainly made up of glucose and fructose, honey tastes sweeter because most of its glucose and fructose are not bound together into sucrose.  

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Sweetener Sweetness Scale Glycemic Index Calories/100g Fructose g/100g
Honey 1 31-87 304 44
High Fructose Corn Syrup 1.1 58 286 55
Agave Nectar 1.4 11-15 310 75
Brown Rice Syrup 0.5 25-98 320 25.5
Maple Syrup 0.6 54 260 8.8

 *The data above are averages only.  May vary depending on specific type.

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Honey Types & Usage

Are all varieties of honey created equal? The answer is no.  It all depends on what you want from your honey.  With several varieties of honey to choose from, it is easy to pick the right honey that will meet your needs.  

For example, our Non-GMO Polyfloral Honey offers a light and mild flavor that works well as a clean sweetener if you don’t want to add a strong honey flavor.  But, if you are looking for a more bold, distinctive honey flavor, say to enhance the flavor of a beverage, our Organic Tropical Blossom would work well.  

We are available to assist with choosing the right variety of honey to meet your desired flavor and color profile.  We are even able to custom blend if needed.  

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Breads & Snacks

In the breads and snacks category, evolving consumer tastes and “better-for-you” ingredients are trending.

Key Benefits of Using Honey:

  • Rounds out flavor of whole grains
  • Pairs well with almost any type
  • Naturally extends shelf-life
  • Enhances color and mouthfeel

Cereal & Bars

The focus in this category is on more healthy, clean sweetener options. Functional bars, ingredient minimalism, meal replacement and healthy indulgence are all trending.

Key Benefits of Using Honey:

  • Honey provides the perfect balance between sweet and healthy
  • One of the only sweeteners that is considered both indulgent and healthful
  • Infuses natural energy in the form of pure, clean carbohydrates
  • Acts as a binding agent to hold ingredients together
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Packaged Cold Beverages

This is a consistently growing category.  Honey is the perfect complement to tea and other similar functional beverages.

Key Benefits of Using Honey:

  • Ability to create unique flavor pairings
  • All-natural and unprocessed source of energy
  • Shares the health halo of the category
  • Flavor-enhancer; rounds out the flavor from other ingredients and improves mouthfeel

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Beer

There is no right or wrong way to use honey in brewing – it all just depends on what you want it to do.

Key Benefits of Using Honey:

  • Provides depth and a complex flavor profile to match the type of beer (ale, lager, stout, etc.)
  • Delivers a point of distinction with flavor, aroma and story
  • Can be used as both a flavor enhancer and a conditioner
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Distilled Spirits

Vodka, gin, rum, whisky, tequila and brandy all pair well with honey

Key Benefits of Using Honey:

  • Can be used for both a fermentation substrate and/or as a sweetener and flavor additive
  • Offers a more complex flavor experience
  • Millennials are seeking adventure and experience from spirits

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Dairy & Non-Dairy

The dairy aisle is experiencing a flavor awakening and honey is the perfect sweetener to help wake it up.

Key Benefits of Using Honey:

  • Ability to create unique flavor pairings along with a great story
  • Provides the right amount of sweetness while maintaining a clean label
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Deli & Cured Meats

Consumers are looking for natural, healthy and clean label ingredients in their deli and cured meats.

Key Benefits of Using Honey:

  • All-natural and unprocessed making it the perfect clean label ingredient
  • Enhances flavor and helps extend shelf-life

Dressings, Dips, Sauces & Spreads

Plant-based, sweet heat and global flavors are all trending in this category.

Key Benefits of Using Honey:

  • Sweetener criticism and complex ingredient listings have caused the sauce aisle to consider honey
  • Familiar flavor that pairs well with both spicy and global flavors
  • Use of popular honey iconography to tell a story on the front of package
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800-456-7923
sales@glorybee.com
PO Box 2744 Eugene OR 97402

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